May
25
2010
I came across a Mashable.com article for journalists last week that I thought would be valuable for online marketing and community professionals as well. 7 Ways Journalists Can Use Foursquare pointed out some key elements that news writers can engage their audience and source valuable information. And those use-cases can also be extremely valuable for [...]
Tags: crowdsourcing, foursquare, geotagging, gowalla, marketing, Online marketing
May
07
2010
I’ve been digging into some SaaS online marking tools and came across two new apps that digital marketers should take some time to check out. From getting valuable metrics on the ROI of your social marketing efforts to optimizing our online marketing tools, Viralheat and Performable look like they offer some great features. Viralheat Viralheat [...]
Tags: internet, Online marketing, performable, social networking, viral heat
Apr
29
2010
Sure, I’m only helping Pixar‘s viral marketing campaign here, but I wanted to point out the great use of word-of-mouth and the Internet. Coming out on June 18, Toy Story 3 takes viewers through new a new adventure with Woody, Buzz Lightyear and the gang as Andy gets ready to go to college. And Pixar [...]
Tags: internet, movies, Online marketing, pixar, toy story, viral mareketing, youtube