Blog de Puree

I came across a Mashable.com article for journalists last week that I thought would be valuable for online marketing and community professionals as well. 7 Ways Journalists Can Use Foursquare pointed out some key elements that news writers can engage their audience and source valuable information. And those use-cases can also be extremely valuable for [...]

Tags: crowdsourcing, foursquare, geotagging, gowalla, marketing, Online marketing

I’ve been digging into some SaaS online marking tools and came across two new apps that digital marketers should take some time to check out. From getting valuable metrics on the ROI of your social marketing efforts to optimizing our online marketing tools, Viralheat and Performable look like they offer some great features. Viralheat Viralheat [...]

Tags: internet, Online marketing, performable, social networking, viral heat

I’m excited to announce (somewhat belatedly) that Helium.com, the Internet company I work for, has started using multimedia videos to inform and instruct members, visitors and potential clients. Until about a month ago, we’ve been relying solely on written copy in our User Guide, community forums and other scattered areas on the website. Typically—and as [...]

TechCrunch blogs that Automattic founder and WordPress creator Matt Mullenweg may look towards developing social networking tools for its famous blog software. The news is that Matt hired Andy Peatling, “the developer behind BuddyPress, a social network built on top of WordPress. BuddyPress will now become an official WordPress project.” As many of our readers [...]

I was amazed this morning when I heard on the radio that Google.com and Amazon.com are using satellite imagery and teamed their social networking tools to assist in the rescue search for downed aviator and millionaire adventurer Steve Fossett. To me, this is the epitome of using web-based tools and crowd-sourcing to the ultimate advantage. [...]

Dude, email is so out! Well it is according to today’s generation of Internet teens. Young under-twenty entrepreneurs who were interviewed for a recent article on CNET, said email is better suited for business purposes or communicating with older generations. Small consolation for those of us who use email on a daily basis, and whose [...]

As many who read our blog have guessed, we use an opensource blog system called WordPress. Before we decided to install a version of it on our site, we did a little shopping around and found that it was quite easy to use and it received great recommendations. We’ve been using it about a year [...]

A mentor of mine would often talk about an online niche publishing website that he helped to develop called Reel-Time. At the time of its founding, it was ahead of its time. A saltwater fly-fishing website that directed its focus to a micro-niche community when the Internet was just beginning to find its legs as [...]